{"id":3226,"date":"2026-10-09T07:33:18","date_gmt":"2026-10-09T00:33:18","guid":{"rendered":"https:\/\/books.inti.foundation\/?p=3226"},"modified":"2026-10-22T07:15:48","modified_gmt":"2026-10-22T00:15:48","slug":"loi-the-canh-tranh-ben-vung-la-gi","status":"publish","type":"post","link":"https:\/\/books.inti.foundation\/en\/loi-the-canh-tranh-ben-vung-la-gi\/","title":{"rendered":"L\u1ee3i th\u1ebf c\u1ea1nh tranh b\u1ec1n v\u1eefng l\u00e0 g\u00ec? 17 lo\u1ea1i v\u00e0 ph\u00e9p th\u1eed kh\u00e1c bi\u1ec7t"},"content":{"rendered":"<p><strong>L\u1ee3i th\u1ebf c\u1ea1nh tranh b\u1ec1n v\u1eefng l\u00e0 l\u1ee3i th\u1ebf kh\u00f3 b\u1ecb sao ch\u00e9p, kh\u00f3 m\u1ea5t \u0111i, th\u01b0\u1eddng h\u00ecnh th\u00e0nh b\u00ean trong \u0111\u1ed9i ng\u0169 t\u1eeb ch\u1ea5t x\u00e1m; s\u00e1ch \u00abKh\u1edfi Nghi\u1ec7p Phi\u00eau L\u01b0u K\u00fd\u00bb c\u1ee7a <a href=\"https:\/\/inti.foundation\/ta-minh-tuan-saga\/\">T\u1ea1 Minh Tu\u1ea5n<\/a> g\u1ecdi \u0111\u00f3 l\u00e0 s\u1ef1 \u00abkh\u00e1c bi\u1ec7t\u00bb.<\/strong> L\u1ee3i th\u1ebf b\u1ec1 ngo\u00e0i, d\u1ec5 b\u1ecb sao ch\u00e9p, \u0111\u01b0\u1ee3c s\u00e1ch g\u1ecdi l\u00e0 s\u1ef1 \u00abgi\u1ed1ng bi\u1ec7t\u00bb.<\/p>\n<p>Hai kh\u00e1i ni\u1ec7m n\u00e0y n\u1eb1m \u1edf ch\u01b0\u01a1ng 3 c\u1ee7a <a href=\"https:\/\/treasury.inti.foundation\/sach\/khoi-nghiep-phieu-luu-ky\">Kh\u1edfi Nghi\u1ec7p Phi\u00eau L\u01b0u K\u00fd<\/a>, ch\u01b0\u01a1ng \u00abT\u01b0\u1eddng cao, h\u00e0o s\u00e2u\u00bb c\u1ee7a ng\u01b0\u1eddi v\u00f5 s\u01b0, k\u00e8m m\u1ed9t danh s\u00e1ch 17 lo\u1ea1i l\u1ee3i th\u1ebf c\u1ea1nh tranh c\u00f3 t\u00ean. S\u00e1ch l\u00e0 m\u1ed9t truy\u1ec7n kinh doanh: ng\u01b0\u1eddi v\u00f5 s\u01b0 l\u00e0 nh\u00e2n v\u1eadt, ng\u01b0\u1eddi th\u1ea7y th\u1ee9 hai m\u00e0 Th\u00e0nh To\u00e0n v\u00e0 Th\u00e0nh Nh\u00e2n t\u00ecm g\u1eb7p sau l\u1ea7n g\u1ecdi v\u1ed1n kh\u00f4ng th\u00e0nh.<\/p>\n<h2>C\u00f3 th\u1ecb tr\u01b0\u1eddng r\u1ed3i, v\u00ec sao v\u1eabn c\u1ea7n l\u1ee3i th\u1ebf?<\/h2>\n<p>Sau b\u00e0i h\u1ecdc ch\u1ecdn th\u1ecb tr\u01b0\u1eddng \u1edf ch\u01b0\u01a1ng 2, ng\u01b0\u1eddi v\u00f5 s\u01b0 m\u1edf ch\u01b0\u01a1ng 3 b\u1eb1ng m\u1ed9t c\u00e2u h\u1ecfi khi\u1ebfn hai nh\u00e2n v\u1eadt l\u1eb7ng ng\u01b0\u1eddi: \u00abN\u1ebfu \u0111\u1ed1i th\u1ee7 l\u00e0m gi\u1ed1ng c\u00e1c em th\u00ec sao?\u00bb Anh gi\u1ea3i th\u00edch b\u1eb1ng h\u00ecnh \u1ea3nh c\u00e1c l\u00e3nh ch\u00faa t\u1ed1n c\u00f4ng m\u1edf r\u1ed9ng \u0111\u1ea5t \u0111ai m\u00e0 kh\u00f4ng gi\u1eef \u0111\u01b0\u1ee3c th\u00e0nh, n\u00ean m\u1ea5t d\u1ea7n c\u1ea3 kinh \u0111\u00f4. Mu\u1ed1n gi\u1eef th\u00e0nh ph\u1ea3i \u0111\u00e0o h\u00e0o th\u1eadt s\u00e2u v\u00e0 x\u00e2y t\u01b0\u1eddng th\u1eadt cao.<\/p>\n<p>Trong kinh doanh, th\u00e0nh l\u00e0 th\u1ecb tr\u01b0\u1eddng. Theo s\u00e1ch, t\u00ecm ra v\u00e0 b\u01b0\u1edbc v\u00e0o \u0111\u01b0\u1ee3c th\u1ecb tr\u01b0\u1eddng ch\u01b0a h\u1eb3n \u0111\u00e3 gi\u1eef \u0111\u01b0\u1ee3c n\u00f3, v\u00e0 mu\u1ed1n gi\u1eef th\u00ec ph\u1ea3i c\u00f3 l\u1ee3i th\u1ebf c\u1ea1nh tranh. H\u00e0o c\u00e0ng s\u00e2u, \u0111\u1ed1i th\u1ee7 nh\u00ecn \u0111\u00e3 n\u1ea3n; t\u01b0\u1eddng c\u00e0ng cao, kh\u00e1ch h\u00e0ng \u1edf xa c\u0169ng nh\u1eadn ra th\u01b0\u01a1ng hi\u1ec7u. Ch\u01b0\u01a1ng 8 g\u00f3i \u00fd n\u00e0y th\u00e0nh m\u1ed9t trong s\u00e1u c\u00e2u \u00abth\u1ea7n ch\u00fa\u00bb c\u1ee7a La B\u00e0n Kh\u1edfi Nghi\u1ec7p: \u00abC\u00f3 L\u1ee3i th\u1ebf m\u1edbi gi\u1eef \u0111\u01b0\u1ee3c&#8230; Gh\u1ebf.\u00bb<\/p>\n<p>Ng\u01b0\u1eddi v\u00f5 s\u01b0 c\u0169ng ph\u00e2n bi\u1ec7t l\u1ee3i th\u1ebf c\u00e1 nh\u00e2n v\u1edbi l\u1ee3i th\u1ebf c\u1ea1nh tranh. S\u1ef1 h\u1ee3p nhau gi\u1eefa ng\u01b0\u1eddi s\u00e1ng l\u1eadp v\u00e0 th\u1ecb tr\u01b0\u1eddng, \u0111i\u1ec1u ch\u01b0\u01a1ng 2 g\u1ecdi l\u00e0 Market\/Founder Fit, ch\u1ec9 l\u00e0 ph\u1ea7n m\u00f3ng; doanh nghi\u1ec7p c\u00f2n ph\u1ea3i x\u00e2y th\u00eam l\u1ee3i th\u1ebf c\u1ee7a ri\u00eang m\u00ecnh.<\/p>\n<h2>17 lo\u1ea1i l\u1ee3i th\u1ebf c\u1ea1nh tranh trong kinh doanh theo ch\u01b0\u01a1ng 3<\/h2>\n<p>Cu\u1ed1i bu\u1ed5i g\u1eb7p, Th\u00e0nh To\u00e0n t\u1ed5ng k\u1ebft c\u00e1c l\u1ee3i th\u1ebf th\u00e0nh m\u1ed9t b\u1ea3ng 17 m\u1ee5c c\u00f3 t\u00ean. V\u00ed d\u1ee5 \u0111i k\u00e8m ph\u1ea3n \u00e1nh th\u1eddi \u0111i\u1ec3m s\u00e1ch \u0111\u01b0\u1ee3c vi\u1ebft, b\u1ea3n in n\u0103m 2023.<\/p>\n<ol>\n<li><strong>\u0110\u1ed9i ng\u0169 nh\u00e2n s\u1ef1<\/strong>: c\u00f9ng m\u1ed9t \u00fd t\u01b0\u1edfng, con ng\u01b0\u1eddi t\u1ea1o n\u00ean kh\u00e1c bi\u1ec7t; s\u00e1ch so Myspace v\u1edbi Facebook.<\/li>\n<li><strong>Th\u01b0\u01a1ng hi\u1ec7u<\/strong>: gi\u1eefa nh\u1eefng s\u1ea3n ph\u1ea9m na n\u00e1 nhau tr\u00ean k\u1ec7, kh\u00e1ch th\u01b0\u1eddng ch\u1ecdn c\u00e1i t\u00ean quen.<\/li>\n<li><strong>Ti\u00ean phong (TOM)<\/strong>: \u0111i \u0111\u1ea7u c\u00f3 th\u1ec3 th\u00e0nh th\u01b0\u01a1ng hi\u1ec7u d\u1eabn \u0111\u1ea7u t\u00e2m tr\u00ed kh\u00e1ch h\u00e0ng, nh\u01b0ng r\u1ee7i ro cao.<\/li>\n<li><strong>Th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n<\/strong>: kh\u00e1ch \u0111\u00f4i khi tin ng\u01b0\u1eddi ch\u1ee7 tr\u01b0\u1edbc, r\u1ed3i m\u1edbi tin s\u1ea3n ph\u1ea9m.<\/li>\n<li><strong>Ti\u1ec1n<\/strong>: v\u1ed1n l\u1edbn cho ph\u00e9p nh\u1eefng cu\u1ed9c ch\u01a1i l\u1edbn v\u1ec1 qu\u1ea3ng b\u00e1.<\/li>\n<li><strong>C\u00f4ng th\u1ee9c ri\u00eang<\/strong>: nh\u01b0 n\u01b0\u1edbc s\u1ed1t, pa-t\u00ea t\u1ef1 l\u00e0m c\u1ee7a m\u1ed9t xe b\u00e1nh m\u00ec.<\/li>\n<li><strong>C\u00f4ng ngh\u1ec7 ri\u00eang<\/strong>: thu\u1eadt to\u00e1n \u0111\u1ee7 ph\u1ee9c t\u1ea1p \u0111\u1ec3 \u0111\u1ed1i th\u1ee7 kh\u00f3 l\u00e0m theo.<\/li>\n<li><strong>Quy tr\u00ecnh t\u1ed1i \u01b0u<\/strong>: t\u00ecm ra qua th\u1eed v\u00e0 sai, ho\u1eb7c mua qua nh\u01b0\u1ee3ng quy\u1ec1n.<\/li>\n<li><strong>M\u1ed1i quan h\u1ec7<\/strong>: nh\u1ea5t l\u00e0 trong kinh doanh gi\u1eefa doanh nghi\u1ec7p v\u1edbi doanh nghi\u1ec7p.<\/li>\n<li><strong>H\u1ec7 th\u1ed1ng qu\u1ea3n tr\u1ecb t\u1ed1t<\/strong>: gi\u00fap c\u1eaft gi\u1ea3m chi ph\u00ed.<\/li>\n<li><strong>H\u1ec7 th\u1ed1ng ph\u00e2n ph\u1ed1i<\/strong>: nh\u01b0 ng\u01b0\u1eddi b\u00e1n ch\u1ea3 c\u00e1 c\u00f3 s\u1eb5n h\u01a1n 200 \u0111i\u1ec3m b\u00e1n b\u00e1nh m\u00ec ch\u1ea3 c\u00e1.<\/li>\n<li><strong>Ngu\u1ed3n cung<\/strong>: nh\u1eadp t\u1eadn g\u1ed1c, ch\u1ee7 \u0111\u1ed9ng \u0111\u01b0\u1ee3c h\u00e0ng.<\/li>\n<li><strong>Ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m t\u1ed1t<\/strong>: b\u1ec1n, \u00edt h\u1ecfng, d\u00f9ng l\u00e2u v\u1eabn gi\u1eef gi\u00e1.<\/li>\n<li><strong>Ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5<\/strong>: nh\u1ea5t l\u00e0 d\u1ecbch v\u1ee5 sau b\u00e1n h\u00e0ng.<\/li>\n<li><strong>D\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng<\/strong>: c\u00e0ng \u1edf l\u00e2u trong th\u1ecb tr\u01b0\u1eddng c\u00e0ng d\u00e0y.<\/li>\n<li><strong>Hi\u1ec3u v\u1ec1 th\u1ecb tr\u01b0\u1eddng<\/strong>: hi\u1ec3u nhu c\u1ea7u c\u1ee7a kh\u00e1ch v\u00e0 \u0111i\u1ec3m m\u1ea1nh, \u0111i\u1ec3m y\u1ebfu c\u1ee7a \u0111\u1ed1i th\u1ee7.<\/li>\n<li><strong>C\u01a1 s\u1edf v\u1eadt ch\u1ea5t<\/strong>: nh\u01b0 m\u1ed9t spa \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf sang tr\u1ecdng.<\/li>\n<\/ol>\n<p>B\u1ea3ng trong s\u00e1ch c\u00f2n m\u1ed9t d\u00f2ng \u0111\u1ec3 m\u1edf, \u00abnh\u1eefng l\u1ee3i th\u1ebf c\u1ea1nh tranh kh\u00e1c\u00bb, n\u00ean sang ch\u01b0\u01a1ng 8 s\u00e1ch n\u00f3i g\u1ed9p l\u00e0 kho\u1ea3ng 18 lo\u1ea1i. Ch\u01b0\u01a1ng 3 c\u0169ng n\u00eau m\u1ed9t ph\u00e9p c\u1ed9ng \u0111\u00e1ng nh\u1edb: l\u1ee3i th\u1ebf c\u1ee7a m\u00ecnh c\u1ed9ng l\u1ee3i th\u1ebf c\u1ee7a \u0111\u1ed1i t\u00e1c th\u00e0nh \u00ab\u0111\u1ea1i l\u1ee3i th\u1ebf\u00bb, t\u1ee9c h\u1ee3p t\u00e1c chi\u1ebfn l\u01b0\u1ee3c.<\/p>\n<h2>Kh\u00e1c bi\u1ec7t v\u00e0 gi\u1ed1ng bi\u1ec7t: ph\u00e9p th\u1eed \u0111\u1ed9 b\u1ec1n<\/h2>\n<p>Nghe xong danh s\u00e1ch, Th\u00e0nh Nh\u00e2n th\u1eafc m\u1eafc r\u1eb1ng nhi\u1ec1u l\u1ee3i th\u1ebf v\u1eabn d\u1ec5 b\u1ecb sao ch\u00e9p. Ng\u01b0\u1eddi v\u00f5 s\u01b0 v\u1ebd m\u1ed9t s\u01a1 \u0111\u1ed3 chia l\u1ee3i th\u1ebf th\u00e0nh hai nh\u00f3m theo \u0111\u1ed9 b\u1ec1n:<\/p>\n<ul>\n<li><strong>S\u1ef1 \u00abkh\u00e1c bi\u1ec7t\u00bb<\/strong>: l\u1ee3i th\u1ebf b\u1ec1n v\u1eefng, kh\u00f3 sao ch\u00e9p, n\u1eb1m b\u00ean trong \u0111\u1ed9i ng\u0169 v\u00e0 sinh ra t\u1eeb ch\u1ea5t x\u00e1m.<\/li>\n<li><strong>S\u1ef1 \u00abgi\u1ed1ng bi\u1ec7t\u00bb<\/strong>: l\u1ee3i th\u1ebf kh\u00f4ng b\u1ec1n v\u1eefng, kh\u00f4ng kh\u00e1c ng\u01b0\u1eddi kh\u00e1c bao nhi\u00eau, d\u1ec5 b\u1ecb sao ch\u00e9p, th\u01b0\u1eddng \u1edf b\u1ec1 ngo\u00e0i. V\u00ed d\u1ee5 c\u1ee7a s\u00e1ch l\u00e0 chi\u1ebfc spa d\u00e1t v\u00e0ng: tr\u00f4ng kh\u00e1c ng\u01b0\u1eddi, nh\u01b0ng kh\u00f4ng ph\u1ea3i ch\u1ec9 m\u00ecnh m\u1edbi l\u00e0m \u0111\u01b0\u1ee3c.<\/li>\n<\/ul>\n<p>S\u00e1ch kh\u00f4ng t\u1ef1 x\u1ebfp t\u1eebng m\u1ee5c trong danh s\u00e1ch v\u00e0o hai nh\u00f3m. Ng\u01b0\u1eddi v\u00f5 s\u01b0 giao vi\u1ec7c \u1ea5y cho hai nh\u00e2n v\u1eadt l\u00e0m b\u00e0i t\u1eadp v\u1ec1 nh\u00e0: ngh\u0129 xem l\u1ee3i th\u1ebf n\u00e0o l\u00e0 kh\u00e1c bi\u1ec7t, l\u1ee3i th\u1ebf n\u00e0o l\u00e0 gi\u1ed1ng bi\u1ec7t, m\u00ecnh \u0111\u00e3 c\u00f3 s\u1eb5n nh\u1eefng g\u00ec, ch\u01b0a c\u00f3 g\u00ec, v\u00e0 c\u00f3 th\u1ec3 t\u1ea1o ra g\u00ec. D\u00f9 v\u1eady, l\u1eddi gi\u1ea3ng c\u00f3 v\u00e0i g\u1ee3i \u00fd r\u00f5: c\u00f4ng ngh\u1ec7 ri\u00eang \u0111\u01b0\u1ee3c t\u1ea3 l\u00e0 kh\u00f3 b\u1ecb sao ch\u00e9p, quy tr\u00ecnh t\u1ed1i \u01b0u l\u00e0 \u00abt\u00e0i s\u1ea3n v\u00e0ng\u00bb ng\u01b0\u1eddi m\u1edbi v\u00e0o kh\u00f4ng bi\u1ebft \u0111\u01b0\u1ee3c, d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng l\u00e0 th\u1ee9 ng\u01b0\u1eddi \u0111\u1ebfn sau kh\u00f4ng c\u00f3 \u0111\u01b0\u1ee3c, c\u00f4ng th\u1ee9c ri\u00eang l\u00e0 b\u00ed m\u1eadt kh\u00f3 b\u1eadt m\u00ed. Ch\u01b0\u01a1ng 8 ch\u1ed1t l\u1ea1i:<\/p>\n<blockquote><p>\u00abN\u1ebfu x\u00e2y d\u1ef1ng s\u1ef1 kh\u00e1c bi\u1ec7t tr\u00ean nh\u1eefng l\u1ee3i th\u1ebf kh\u00f3 sao ch\u00e9p, \u0111\u00f3 m\u1edbi th\u1ef1c s\u1ef1 l\u00e0 s\u1ef1 kh\u00e1c bi\u1ec7t b\u1ec1n v\u1eefng.\u00bb \u2013 Kh\u1edfi Nghi\u1ec7p Phi\u00eau L\u01b0u K\u00fd, ch\u01b0\u01a1ng 8<\/p><\/blockquote>\n<p>C\u0169ng theo ch\u01b0\u01a1ng 8, c\u00f3 l\u1ee3i th\u1ebf ta c\u00f3 s\u1eb5n t\u1eeb \u0111\u1ea7u, c\u00f3 l\u1ee3i th\u1ebf ph\u1ea3i t\u1ef1 t\u1ea1o ra d\u1ea7n khi x\u00e2y doanh nghi\u1ec7p.<\/p>\n<h2>L\u1ee3i th\u1ebf c\u1ea1nh tranh c\u1ee7a doanh nghi\u1ec7p nh\u1ecf: b\u1eaft \u0111\u1ea7u t\u1eeb \u0111\u00e2u?<\/h2>\n<p>V\u1edbi ng\u01b0\u1eddi m\u1edbi kh\u1edfi nghi\u1ec7p, \u00edt v\u1ed1n, ch\u01b0\u01a1ng 3 c\u00f3 m\u1ea5y l\u1eddi d\u1eb7n \u0111\u00e1ng gi\u1eef:<\/p>\n<ul>\n<li><strong>\u0110\u1eebng l\u1ea5y gi\u00e1 th\u1ea5p l\u00e0m l\u1ee3i th\u1ebf.<\/strong> Theo s\u00e1ch, gi\u00e1 th\u1ea5p l\u00e0 k\u1ebft qu\u1ea3 c\u1ee7a m\u1ed9t l\u1ee3i th\u1ebf kh\u00e1c ch\u1ee9 t\u1ef1 n\u00f3 kh\u00f4ng ph\u1ea3i l\u1ee3i th\u1ebf: doanh nghi\u1ec7p qu\u1ea3n tr\u1ecb t\u1ed1t n\u00ean c\u1eaft \u0111\u01b0\u1ee3c chi ph\u00ed, b\u00e1n r\u1ebb v\u1eabn c\u00f3 l\u1eddi. Doanh nghi\u1ec7p m\u1edbi, h\u1ec7 th\u1ed1ng ch\u01b0a \u1ed5n, ch\u1ea1y theo gi\u00e1 th\u1ea5p l\u00e0 t\u1ef1 ch\u1ecbu l\u1ed7; s\u00e1ch g\u1ecdi \u0111\u00f3 l\u00e0 \u00abh\u1ea1 s\u00e1ch c\u1ee7a h\u1ea1 s\u00e1ch\u00bb.<\/li>\n<li><strong>Ch\u0103m th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n.<\/strong> Theo ng\u01b0\u1eddi v\u00f5 s\u01b0, doanh nghi\u1ec7p c\u00e0ng nh\u1ecf th\u00ec th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a ch\u00ednh ng\u01b0\u1eddi ch\u1ee7 c\u00e0ng c\u1ea7n \u0111\u01b0\u1ee3c l\u01b0u t\u00e2m.<\/li>\n<li><strong>Bi\u1ebfn nh\u01b0\u1ee3c \u0111i\u1ec3m th\u00e0nh l\u1ee3i th\u1ebf.<\/strong> Ng\u01b0\u1eddi v\u00f5 s\u01b0 k\u1ec3 chuy\u1ec7n m\u1ed9t c\u1eadu b\u00e9 thi\u1ebfu c\u00e1nh tay tr\u00e1i \u0111\u01b0\u1ee3c th\u1ea7y truy\u1ec1n cho th\u1ebf v\u00f5 m\u00e0 \u0111\u1ed1i th\u1ee7 ch\u1ec9 ho\u00e1 gi\u1ea3i \u0111\u01b0\u1ee3c n\u1ebfu n\u1eafm \u0111\u01b0\u1ee3c c\u00e1nh tay tr\u00e1i c\u1ee7a ng\u01b0\u1eddi ra \u0111\u00f2n. Nh\u01b0\u1ee3c \u0111i\u1ec3m, n\u1ebfu kh\u00e9o xoay, c\u0169ng c\u00f3 th\u1ec3 th\u00e0nh l\u1ee3i th\u1ebf.<\/li>\n<li><strong>T\u00ednh k\u1ef9 c\u00e1i gi\u00e1 c\u1ee7a vi\u1ec7c \u0111i ti\u00ean phong.<\/strong> \u0110i \u0111\u1ea7u m\u00e0 thi\u1ebfu ngu\u1ed3n l\u1ef1c th\u00ec chi ph\u00ed d\u00f2 \u0111\u01b0\u1eddng r\u1ea5t cao; theo s\u00e1ch, \u0111a s\u1ed1 c\u00f4ng ty th\u00e0nh c\u00f4ng l\u00e0 c\u00f4ng ty th\u1ee9 hai ho\u1eb7c th\u1ee9 ba v\u00e0o th\u1ecb tr\u01b0\u1eddng.<\/li>\n<li><strong>X\u00e2y quy tr\u00ecnh b\u1eb1ng th\u1eed v\u00e0 sai.<\/strong> S\u00e1ch khuy\u00ean doanh nghi\u1ec7p tr\u1edf th\u00e0nh m\u1ed9t t\u1ed5 ch\u1ee9c h\u1ecdc t\u1eadp, th\u1eed v\u00e0 s\u1eeda nhi\u1ec1u l\u1ea7n cho t\u1edbi khi c\u00f3 b\u1ed9 quy tr\u00ecnh c\u1ee7a ri\u00eang m\u00ecnh.<\/li>\n<\/ul>\n<p>Trong truy\u1ec7n, hai nh\u00e2n v\u1eadt gi\u1eadt m\u00ecnh nh\u1eadn ra trung t\u00e2m Gia S\u01b0 Ri\u00eang \u00edt h\u1ecdc vi\u00ean v\u00ec g\u1ea7n nh\u01b0 kh\u00f4ng c\u00f3 l\u1ee3i th\u1ebf n\u00e0o. T\u1edbi ch\u01b0\u01a1ng 8, khi thi\u1ebft k\u1ebf l\u1ea1i m\u00f4 h\u00ecnh th\u00e0nh \u1ee9ng d\u1ee5ng Koso, h\u1ecd l\u1ea5y c\u00f4ng ngh\u1ec7 ri\u00eang l\u00e0m l\u1ee3i th\u1ebf ch\u00ednh. \u0110\u00f3 l\u00e0 di\u1ec5n bi\u1ebfn c\u1ee7a nh\u00e2n v\u1eadt, kh\u00f4ng ph\u1ea3i chuy\u1ec7n doanh nghi\u1ec7p c\u1ee7a t\u00e1c gi\u1ea3.<\/p>\n<h2>Th\u1eed trong 5 ph\u00fat: b\u1ea3ng ba c\u1ed9t c\u1ee7a ng\u01b0\u1eddi v\u00f5 s\u01b0<\/h2>\n<p>L\u00e0m \u0111\u00fang b\u00e0i t\u1eadp v\u1ec1 nh\u00e0 m\u00e0 ng\u01b0\u1eddi v\u00f5 s\u01b0 giao:<\/p>\n<ol>\n<li>K\u1ebb ba c\u1ed9t: <em>\u0110\u00e3 c\u00f3<\/em>, <em>Ch\u01b0a c\u00f3<\/em>, <em>C\u00f3 th\u1ec3 t\u1ea1o ra<\/em>.<\/li>\n<li>\u0110i qua 17 m\u1ee5c \u1edf tr\u00ean, \u0111\u1eb7t m\u1ed7i m\u1ee5c v\u00e0o m\u1ed9t c\u1ed9t theo t\u00ecnh h\u00ecnh doanh nghi\u1ec7p c\u1ee7a b\u1ea1n.<\/li>\n<li>\u0110\u00e1nh d\u1ea5u K cho m\u1ee5c b\u1ea1n ngh\u0129 l\u00e0 kh\u00e1c bi\u1ec7t, kh\u00f3 sao ch\u00e9p; G cho m\u1ee5c gi\u1ed1ng bi\u1ec7t, d\u1ec5 sao ch\u00e9p.<\/li>\n<li>Khoanh m\u1ed9t m\u1ee5c v\u1eeba l\u00e0 K v\u1eeba n\u1eb1m \u1edf c\u1ed9t <em>C\u00f3 th\u1ec3 t\u1ea1o ra<\/em>: \u0111\u00f3 l\u00e0 vi\u00ean g\u1ea1ch n\u00ean \u0111\u1eb7t \u0111\u1ea7u ti\u00ean.<\/li>\n<\/ol>\n<p>N\u1ebfu c\u1ed9t <em>\u0110\u00e3 c\u00f3<\/em> to\u00e0n l\u00e0 G, doanh nghi\u1ec7p \u0111ang d\u1ef1a v\u00e0o nh\u1eefng th\u1ee9 \u0111\u1ed1i th\u1ee7 d\u1ec5 l\u00e0m theo. B\u1ea3ng gi\u00fap nh\u00ecn r\u00f5 ch\u1ed7 \u0111\u1ee9ng, kh\u00f4ng thay cho t\u01b0 v\u1ea5n chuy\u00ean m\u00f4n v\u00e0 kh\u00f4ng h\u1ee9a h\u1eb9n k\u1ebft qu\u1ea3 kinh doanh. N\u1ebfu ch\u01b0a ch\u1eafc th\u1ecb tr\u01b0\u1eddng c\u1ee7a m\u00ecnh thu\u1ed9c lo\u1ea1i n\u00e0o, h\u00e3y \u0111\u1ecdc tr\u01b0\u1edbc b\u00e0i <a href=\"https:\/\/books.inti.foundation\/tu-cau-trong-kinh-doanh\/\">T\u1ee9 C\u1ea7u trong kinh doanh<\/a>, v\u00ec trong khung c\u1ee7a s\u00e1ch, l\u1ee3i th\u1ebf ch\u1ec9 c\u00f3 ngh\u0129a khi \u0111i c\u00f9ng m\u1ed9t th\u1ecb tr\u01b0\u1eddng \u0111\u00e3 ch\u1ecdn \u0111\u00fang.<\/p>\n<h2>H\u1ecfi \u2013 \u0111\u00e1p<\/h2>\n<h3>L\u1ee3i th\u1ebf c\u1ea1nh tranh b\u1ec1n v\u1eefng l\u00e0 g\u00ec?<\/h3>\n<p>Theo ch\u01b0\u01a1ng 3 s\u00e1ch Kh\u1edfi Nghi\u1ec7p Phi\u00eau L\u01b0u K\u00fd, \u0111\u00f3 l\u00e0 l\u1ee3i th\u1ebf kh\u00f3 sao ch\u00e9p, kh\u00f3 thay \u0111\u1ed5i v\u00e0 kh\u00f3 m\u1ea5t \u0111i, th\u01b0\u1eddng n\u1eb1m b\u00ean trong \u0111\u1ed9i ng\u0169 v\u00e0 sinh ra t\u1eeb ch\u1ea5t x\u00e1m. S\u00e1ch g\u1ecdi nh\u00f3m n\u00e0y l\u00e0 s\u1ef1 kh\u00e1c bi\u1ec7t, \u0111\u1ed1i l\u1eadp v\u1edbi s\u1ef1 gi\u1ed1ng bi\u1ec7t, t\u1ee9c nh\u1eefng l\u1ee3i th\u1ebf b\u1ec1 ngo\u00e0i m\u00e0 \u0111\u1ed1i th\u1ee7 d\u1ec5 l\u00e0m theo.<\/p>\n<h3>C\u00f3 bao nhi\u00eau lo\u1ea1i l\u1ee3i th\u1ebf c\u1ea1nh tranh trong kinh doanh?<\/h3>\n<p>Ch\u01b0\u01a1ng 3 li\u1ec7t k\u00ea 17 lo\u1ea1i c\u00f3 t\u00ean: \u0111\u1ed9i ng\u0169 nh\u00e2n s\u1ef1, th\u01b0\u01a1ng hi\u1ec7u, ti\u00ean phong, th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n, ti\u1ec1n, c\u00f4ng th\u1ee9c ri\u00eang, c\u00f4ng ngh\u1ec7 ri\u00eang, quy tr\u00ecnh t\u1ed1i \u01b0u, m\u1ed1i quan h\u1ec7, h\u1ec7 th\u1ed1ng qu\u1ea3n tr\u1ecb t\u1ed1t, h\u1ec7 th\u1ed1ng ph\u00e2n ph\u1ed1i, ngu\u1ed3n cung, ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m, ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5, d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng, hi\u1ec3u v\u1ec1 th\u1ecb tr\u01b0\u1eddng v\u00e0 c\u01a1 s\u1edf v\u1eadt ch\u1ea5t, c\u1ed9ng m\u1ed9t d\u00f2ng \u0111\u1ec3 m\u1edf cho nh\u1eefng l\u1ee3i th\u1ebf kh\u00e1c.<\/p>\n<h3>Gi\u00e1 r\u1ebb c\u00f3 ph\u1ea3i l\u00e0 l\u1ee3i th\u1ebf c\u1ea1nh tranh kh\u00f4ng?<\/h3>\n<p>Theo s\u00e1ch th\u00ec kh\u00f4ng. Gi\u00e1 th\u1ea5p l\u00e0 h\u1ec7 qu\u1ea3 c\u1ee7a m\u1ed9t l\u1ee3i th\u1ebf kh\u00e1c, th\u01b0\u1eddng l\u00e0 h\u1ec7 th\u1ed1ng qu\u1ea3n tr\u1ecb t\u1ed1t gi\u00fap c\u1eaft gi\u1ea3m chi ph\u00ed, n\u00ean doanh nghi\u1ec7p b\u00e1n r\u1ebb m\u00e0 v\u1eabn c\u00f3 l\u1eddi. Doanh nghi\u1ec7p m\u1edbi kh\u1edfi nghi\u1ec7p, h\u1ec7 th\u1ed1ng ch\u01b0a \u1ed5n \u0111\u1ecbnh, m\u00e0 ch\u1ea1y \u0111ua gi\u00e1 th\u1ea5p th\u00ec d\u1ec5 ch\u1ecbu l\u1ed7 k\u00e9o d\u00e0i; s\u00e1ch g\u1ecdi \u0111\u00f3 l\u00e0 h\u1ea1 s\u00e1ch c\u1ee7a h\u1ea1 s\u00e1ch.<\/p>\n<h3>Doanh nghi\u1ec7p nh\u1ecf n\u00ean x\u00e2y l\u1ee3i th\u1ebf c\u1ea1nh tranh t\u1eeb \u0111\u00e2u?<\/h3>\n<p>S\u00e1ch g\u1ee3i \u00fd b\u1eaft \u0111\u1ea7u b\u1eb1ng vi\u1ec7c r\u00e0 xem m\u00ecnh \u0111\u00e3 c\u00f3, ch\u01b0a c\u00f3 v\u00e0 c\u00f3 th\u1ec3 t\u1ea1o ra l\u1ee3i th\u1ebf n\u00e0o, r\u1ed3i \u01b0u ti\u00ean nh\u1eefng l\u1ee3i th\u1ebf kh\u00f3 sao ch\u00e9p. V\u1edbi doanh nghi\u1ec7p nh\u1ecf, s\u00e1ch nh\u1ea5n m\u1ea1nh th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n c\u1ee7a ng\u01b0\u1eddi ch\u1ee7, b\u1ed9 quy tr\u00ecnh t\u00ecm ra qua th\u1eed v\u00e0 sai, v\u00e0 vi\u1ec7c kh\u00e9o l\u00e9o bi\u1ebfn ch\u00ednh nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a m\u00ecnh th\u00e0nh l\u1ee3i th\u1ebf.<\/p>\n<p><!-- INTI-CUM-SACH-TOM-TAT-20261001 --><\/p>\n<p class=\"inti-cum-sach\"><strong>T\u00f3m t\u1eaft c\u1ea3 cu\u1ed1n:<\/strong> <a href=\"https:\/\/books.inti.foundation\/tom-tat-sach-khoi-nghiep-phieu-luu-ky\/\">T\u00f3m t\u1eaft s\u00e1ch Kh\u1edfi Nghi\u1ec7p Phi\u00eau L\u01b0u K\u00fd: m\u1ea1ch truy\u1ec7n v\u00e0 6 b\u00e0i h\u1ecdc<\/a><\/p>\n<h2>\u0110\u1ecdc th\u00eam t\u1eeb s\u00e1ch<\/h2>\n<ul>\n<li><a href=\"https:\/\/treasury.inti.foundation\/sach\/khoi-nghiep-phieu-luu-ky\">Kh\u1edfi Nghi\u1ec7p Phi\u00eau L\u01b0u K\u00fd<\/a> tr\u00ean Inti Treasury: gi\u1edbi thi\u1ec7u, m\u1ee5c l\u1ee5c t\u00e1m ch\u01b0\u01a1ng v\u00e0 c\u00e1c ph\u1ea7n \u0111\u1ecdc th\u1eed.<\/li>\n<li>\u0110\u1ecdc tr\u1ecdn ph\u1ea7n m\u1edf ch\u01b0\u01a1ng 3, <a href=\"https:\/\/treasury.inti.foundation\/sach\/khoi-nghiep-phieu-luu-ky\/trich-doan\/tuong-cao-hao-sau-loi-the-canh-tranh\">\u00abT\u01b0\u1eddng cao, h\u00e0o s\u00e2u\u00bb v\u00e0 l\u1ee3i th\u1ebf c\u1ea1nh tranh<\/a>, tr\u00ean Inti Treasury: c\u00e2u h\u1ecfi c\u1ee7a ng\u01b0\u1eddi v\u00f5 s\u01b0 v\u00e0 nh\u1eefng l\u1ee3i th\u1ebf \u0111\u1ea7u ti\u00ean.<\/li>\n<li>L\u1ee3i th\u1ebf l\u00e0 ch\u00eca kho\u00e1 th\u1ee9 hai trong s\u00e1u ch\u00eca: b\u00e0i <a href=\"https:\/\/books.inti.foundation\/la-ban-khoi-nghiep-la-gi\/\">La B\u00e0n Kh\u1edfi Nghi\u1ec7p l\u00e0 g\u00ec?<\/a><\/li>\n<li><a href=\"https:\/\/books.inti.foundation\/san-pham\/khoi-nghiep-phieu-luu-ky\/\">Trang s\u00e1ch Kh\u1edfi Nghi\u1ec7p Phi\u00eau L\u01b0u K\u00fd tr\u00ean Inti Books<\/a>.<\/li>\n<\/ul>\n<p><script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@type\": \"FAQPage\",\n  \"mainEntity\": [\n    {\n      \"@type\": \"Question\",\n      \"name\": \"L\u1ee3i th\u1ebf c\u1ea1nh tranh b\u1ec1n v\u1eefng l\u00e0 g\u00ec?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"Theo ch\u01b0\u01a1ng 3 s\u00e1ch Kh\u1edfi Nghi\u1ec7p Phi\u00eau L\u01b0u K\u00fd, \u0111\u00f3 l\u00e0 l\u1ee3i th\u1ebf kh\u00f3 sao ch\u00e9p, kh\u00f3 thay \u0111\u1ed5i v\u00e0 kh\u00f3 m\u1ea5t \u0111i, th\u01b0\u1eddng n\u1eb1m b\u00ean trong \u0111\u1ed9i ng\u0169 v\u00e0 sinh ra t\u1eeb ch\u1ea5t x\u00e1m. S\u00e1ch g\u1ecdi nh\u00f3m n\u00e0y l\u00e0 s\u1ef1 kh\u00e1c bi\u1ec7t, \u0111\u1ed1i l\u1eadp v\u1edbi s\u1ef1 gi\u1ed1ng bi\u1ec7t, t\u1ee9c nh\u1eefng l\u1ee3i th\u1ebf b\u1ec1 ngo\u00e0i m\u00e0 \u0111\u1ed1i th\u1ee7 d\u1ec5 l\u00e0m theo.\"\n      }\n    },\n    {\n      \"@type\": \"Question\",\n      \"name\": \"C\u00f3 bao nhi\u00eau lo\u1ea1i l\u1ee3i th\u1ebf c\u1ea1nh tranh trong kinh doanh?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"Ch\u01b0\u01a1ng 3 li\u1ec7t k\u00ea 17 lo\u1ea1i c\u00f3 t\u00ean: \u0111\u1ed9i ng\u0169 nh\u00e2n s\u1ef1, th\u01b0\u01a1ng hi\u1ec7u, ti\u00ean phong, th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n, ti\u1ec1n, c\u00f4ng th\u1ee9c ri\u00eang, c\u00f4ng ngh\u1ec7 ri\u00eang, quy tr\u00ecnh t\u1ed1i \u01b0u, m\u1ed1i quan h\u1ec7, h\u1ec7 th\u1ed1ng qu\u1ea3n tr\u1ecb t\u1ed1t, h\u1ec7 th\u1ed1ng ph\u00e2n ph\u1ed1i, ngu\u1ed3n cung, ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m, ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5, d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng, hi\u1ec3u v\u1ec1 th\u1ecb tr\u01b0\u1eddng v\u00e0 c\u01a1 s\u1edf v\u1eadt ch\u1ea5t, c\u1ed9ng m\u1ed9t d\u00f2ng \u0111\u1ec3 m\u1edf cho nh\u1eefng l\u1ee3i th\u1ebf kh\u00e1c.\"\n      }\n    },\n    {\n      \"@type\": \"Question\",\n      \"name\": \"Gi\u00e1 r\u1ebb c\u00f3 ph\u1ea3i l\u00e0 l\u1ee3i th\u1ebf c\u1ea1nh tranh kh\u00f4ng?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"Theo s\u00e1ch th\u00ec kh\u00f4ng. Gi\u00e1 th\u1ea5p l\u00e0 h\u1ec7 qu\u1ea3 c\u1ee7a m\u1ed9t l\u1ee3i th\u1ebf kh\u00e1c, th\u01b0\u1eddng l\u00e0 h\u1ec7 th\u1ed1ng qu\u1ea3n tr\u1ecb t\u1ed1t gi\u00fap c\u1eaft gi\u1ea3m chi ph\u00ed, n\u00ean doanh nghi\u1ec7p b\u00e1n r\u1ebb m\u00e0 v\u1eabn c\u00f3 l\u1eddi. Doanh nghi\u1ec7p m\u1edbi kh\u1edfi nghi\u1ec7p, h\u1ec7 th\u1ed1ng ch\u01b0a \u1ed5n \u0111\u1ecbnh, m\u00e0 ch\u1ea1y \u0111ua gi\u00e1 th\u1ea5p th\u00ec d\u1ec5 ch\u1ecbu l\u1ed7 k\u00e9o d\u00e0i; s\u00e1ch g\u1ecdi \u0111\u00f3 l\u00e0 h\u1ea1 s\u00e1ch c\u1ee7a h\u1ea1 s\u00e1ch.\"\n      }\n    },\n    {\n      \"@type\": \"Question\",\n      \"name\": \"Doanh nghi\u1ec7p nh\u1ecf n\u00ean x\u00e2y l\u1ee3i th\u1ebf c\u1ea1nh tranh t\u1eeb \u0111\u00e2u?\",\n      \"acceptedAnswer\": {\n        \"@type\": \"Answer\",\n        \"text\": \"S\u00e1ch g\u1ee3i \u00fd b\u1eaft \u0111\u1ea7u b\u1eb1ng vi\u1ec7c r\u00e0 xem m\u00ecnh \u0111\u00e3 c\u00f3, ch\u01b0a c\u00f3 v\u00e0 c\u00f3 th\u1ec3 t\u1ea1o ra l\u1ee3i th\u1ebf n\u00e0o, r\u1ed3i \u01b0u ti\u00ean nh\u1eefng l\u1ee3i th\u1ebf kh\u00f3 sao ch\u00e9p. V\u1edbi doanh nghi\u1ec7p nh\u1ecf, s\u00e1ch nh\u1ea5n m\u1ea1nh th\u01b0\u01a1ng hi\u1ec7u c\u00e1 nh\u00e2n c\u1ee7a ng\u01b0\u1eddi ch\u1ee7, b\u1ed9 quy tr\u00ecnh t\u00ecm ra qua th\u1eed v\u00e0 sai, v\u00e0 vi\u1ec7c kh\u00e9o l\u00e9o bi\u1ebfn ch\u00ednh nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a m\u00ecnh th\u00e0nh l\u1ee3i th\u1ebf.\"\n      }\n    }\n  ]\n}\n<\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ch\u01b0\u01a1ng \u00abT\u01b0\u1eddng cao, h\u00e0o s\u00e2u\u00bb c\u1ee7a truy\u1ec7n kinh doanh Kh\u1edfi Nghi\u1ec7p Phi\u00eau L\u01b0u K\u00fd li\u1ec7t k\u00ea 17 lo\u1ea1i l\u1ee3i th\u1ebf c\u1ea1nh tranh v\u00e0 chia ch\u00fang th\u00e0nh \u00abkh\u00e1c bi\u1ec7t\u00bb (b\u1ec1n, kh\u00f3 sao ch\u00e9p) v\u00e0 \u00abgi\u1ed1ng bi\u1ec7t\u00bb (d\u1ec5 sao ch\u00e9p). B\u00e0i t\u00f3m t\u1eaft danh s\u00e1ch, l\u1eddi d\u1eb7n cho doanh nghi\u1ec7p nh\u1ecf v\u00e0 m\u1ed9t b\u1ea3ng t\u1ef1 ch\u1ea5m ba c\u1ed9t.<\/p>","protected":false},"author":2,"featured_media":3227,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[425,301,424,426,61,427],"class_list":["post-3226","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-cac-loai-loi-the-canh-tranh-trong-kinh-doanh","tag-khoi-nghiep-phieu-luu-ky","tag-loi-the-canh-tranh-ben-vung","tag-loi-the-canh-tranh-cua-doanh-nghiep-nho","tag-ta-minh-tuan","tag-tuong-cao-hao-sau"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>L\u1ee3i th\u1ebf c\u1ea1nh tranh b\u1ec1n v\u1eefng l\u00e0 g\u00ec? 17 lo\u1ea1i v\u00e0 ph\u00e9p th\u1eed kh\u00e1c bi\u1ec7t<\/title>\n<meta name=\"description\" content=\"L\u1ee3i th\u1ebf c\u1ea1nh tranh b\u1ec1n v\u1eefng l\u00e0 l\u1ee3i th\u1ebf kh\u00f3 sao ch\u00e9p, s\u00e1ch Kh\u1edfi Nghi\u1ec7p Phi\u00eau L\u01b0u K\u00fd g\u1ecdi l\u00e0 \u00abkh\u00e1c bi\u1ec7t\u00bb. Ch\u01b0\u01a1ng 3 li\u1ec7t k\u00ea 17 lo\u1ea1i l\u1ee3i th\u1ebf v\u00e0 c\u00e1ch t\u1ef1 ch\u1ea5m.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/books.inti.foundation\/en\/loi-the-canh-tranh-ben-vung-la-gi\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L\u1ee3i th\u1ebf c\u1ea1nh tranh b\u1ec1n v\u1eefng l\u00e0 g\u00ec? 17 lo\u1ea1i v\u00e0 ph\u00e9p th\u1eed kh\u00e1c bi\u1ec7t\" \/>\n<meta property=\"og:description\" content=\"L\u1ee3i th\u1ebf c\u1ea1nh tranh b\u1ec1n v\u1eefng l\u00e0 l\u1ee3i th\u1ebf kh\u00f3 sao ch\u00e9p, s\u00e1ch Kh\u1edfi Nghi\u1ec7p Phi\u00eau L\u01b0u K\u00fd g\u1ecdi l\u00e0 \u00abkh\u00e1c bi\u1ec7t\u00bb. Ch\u01b0\u01a1ng 3 li\u1ec7t k\u00ea 17 lo\u1ea1i l\u1ee3i th\u1ebf v\u00e0 c\u00e1ch t\u1ef1 ch\u1ea5m.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/books.inti.foundation\/en\/loi-the-canh-tranh-ben-vung-la-gi\/\" \/>\n<meta property=\"og:site_name\" content=\"Inti Books\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/intibookscom\" \/>\n<meta property=\"article:published_time\" content=\"2026-10-09T00:33:18+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-22T00:15:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/books.inti.foundation\/wp-content\/uploads\/2026\/10\/loi-the-canh-tranh-ben-vung-la-gi.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Inti Foundation\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Inti Foundation\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"14 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/books.inti.foundation\\\/loi-the-canh-tranh-ben-vung-la-gi\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/books.inti.foundation\\\/loi-the-canh-tranh-ben-vung-la-gi\\\/\"},\"author\":{\"name\":\"Inti Foundation\",\"@id\":\"https:\\\/\\\/books.inti.foundation\\\/#\\\/schema\\\/person\\\/bfb49994c7a08846aa0c297e92a9925a\"},\"headline\":\"L\u1ee3i th\u1ebf c\u1ea1nh tranh b\u1ec1n v\u1eefng l\u00e0 g\u00ec? 17 lo\u1ea1i v\u00e0 ph\u00e9p th\u1eed kh\u00e1c bi\u1ec7t\",\"datePublished\":\"2026-10-09T00:33:18+00:00\",\"dateModified\":\"2026-10-22T00:15:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/books.inti.foundation\\\/loi-the-canh-tranh-ben-vung-la-gi\\\/\"},\"wordCount\":2815,\"publisher\":{\"@id\":\"https:\\\/\\\/books.inti.foundation\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/books.inti.foundation\\\/loi-the-canh-tranh-ben-vung-la-gi\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/books.inti.foundation\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/loi-the-canh-tranh-ben-vung-la-gi.jpg\",\"keywords\":[\"c\u00e1c lo\u1ea1i l\u1ee3i th\u1ebf c\u1ea1nh tranh trong kinh doanh\",\"Kh\u1edfi Nghi\u1ec7p Phi\u00eau L\u01b0u K\u00fd\",\"l\u1ee3i th\u1ebf c\u1ea1nh tranh b\u1ec1n v\u1eefng\",\"l\u1ee3i th\u1ebf c\u1ea1nh tranh c\u1ee7a doanh nghi\u1ec7p nh\u1ecf\",\"T\u1ea1 Minh Tu\u1ea5n\",\"t\u01b0\u1eddng cao h\u00e0o s\u00e2u\"],\"articleSection\":[\"Blog\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/books.inti.foundation\\\/loi-the-canh-tranh-ben-vung-la-gi\\\/\",\"url\":\"https:\\\/\\\/books.inti.foundation\\\/loi-the-canh-tranh-ben-vung-la-gi\\\/\",\"name\":\"L\u1ee3i th\u1ebf c\u1ea1nh tranh b\u1ec1n v\u1eefng l\u00e0 g\u00ec? 17 lo\u1ea1i v\u00e0 ph\u00e9p th\u1eed kh\u00e1c bi\u1ec7t\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/books.inti.foundation\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/books.inti.foundation\\\/loi-the-canh-tranh-ben-vung-la-gi\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/books.inti.foundation\\\/loi-the-canh-tranh-ben-vung-la-gi\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/books.inti.foundation\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/loi-the-canh-tranh-ben-vung-la-gi.jpg\",\"datePublished\":\"2026-10-09T00:33:18+00:00\",\"dateModified\":\"2026-10-22T00:15:48+00:00\",\"description\":\"L\u1ee3i th\u1ebf c\u1ea1nh tranh b\u1ec1n v\u1eefng l\u00e0 l\u1ee3i th\u1ebf kh\u00f3 sao ch\u00e9p, s\u00e1ch Kh\u1edfi Nghi\u1ec7p Phi\u00eau L\u01b0u K\u00fd g\u1ecdi l\u00e0 \u00abkh\u00e1c bi\u1ec7t\u00bb. 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